ESPN utilized phony names to protect Emmys for ‘College GameDay’ stars

In March 2023, Shelley Smith, who worked 26 years as an on-air press reporter for ESPN, got a call from Stephanie Druley, then the network’s head of studio and occasion production. Druley stated she wished to speak about something “major” that required to remain in between the 2 of them, Smith remembered. She then informed Smith that Smith required to return 2 sports Emmy statuettes that she had actually been offered more than a years previously.

That demand was among numerous ESPN made from a few of its greatest stars in 2015 after the National Academy of Tv Arts & & Sciences (NATAS), the company that administers the Emmys, revealed a plan that the network utilized to obtain more than 30 of the sought after statuettes for on-air skill ineligible to get them. Given that a minimum of 2010, ESPN placed phony names in Emmy entries, then took the awards won by a few of those fictional people, had them re-engraved and provided to on-air characters.

Kirk Herbstreit, Lee Corso, Chris Fowler, Desmond Howard and Samantha Ponder, to name a few, were offered the ill-gotten Emmys, according to a source informed on the matter, who was given privacy due to the fact that the person is not licensed to discuss it openly. There is no proof that the on-air people understood the Emmys offered to them were incorrectly gotten.

” I believe it was actually rotten what they did to me and others,” stated Smith, who operated at ESPN from 1997 up until her agreement ended last July.

The scams was found by NATAS, which triggered an examination by that company and later on by ESPN. Those probes led to sanctions beyond the return of the prizes. While it is not understood who managed the plan, Craig Lazarus, vice president and executive manufacturer of initial material and functions, and Lee Fitting, a senior vice president of production who manage “College GameDay” and other residential or commercial properties, were amongst the ESPN staff members NATAS ruled disqualified from future involvement in the Emmys.

In a declaration, ESPN stated: “Some members of our group were plainly incorrect in sending specific names that might return to 1997 in Emmy classifications where they were not qualified for acknowledgment or statuettes. This was a misdirected effort to acknowledge on-air people who was essential members of our production group. When existing management was warned, we asked forgiveness to NATAS for breaching standards and worked carefully with them to totally revamp our submission procedure to protect versus anything like this occurring once again.

” We generated outdoors counsel to perform a complete and comprehensive examination and people discovered to be accountable were disciplined by ESPN.”

Adam Sharp, of NATAS, stated in an e-mail: “NATAS determined a variety of fictitious credits sent by ESPN to numerous Sports Emmys competitors. When given the attention of ESPN senior management, the network took actions to take duty for the actions of its workers, to examine completely, and to course proper. These actions have actually consisted of the return by ESPN of statuettes released to fictitious people and dedications to execute additional internal responsibility and procedural modifications at the network.”

An ESPN representative stated Lazarus decreased to comment, and Lazarus didn’t react to an e-mail looking for remark. Fitting was release by ESPN in August after 25 years at the business. He did not react to voice and text.

The nexus of the plan was “College GameDay,” the program that Fitting assisted develop into a cultural phenomenon and an earnings device. From 2008-18, it caught 8 Emmys for exceptional weekly studio program. However on-air skill was, up until 2023, restricted by NATAS standards from being consisted of in a credit list because classification. Hosts, experts and press reporters on “College GameDay” might win specific awards, such as exceptional host, studio expert or emerging on-air skill, and they might win for a specific function. However they were not qualified to take home a prize for a win by the program. That guideline was implied to avoid front-facing skill from winning 2 awards for the exact same work (described “double-dipping” in the NATAS rulebook).

ESPN prevented the guideline by placing phony names into the credit list it sent to NATAS for “College GameDay.” The Athletic evaluated the credit lists for the years the program won: 2010, 2011, 2014, 2015, 2016, 2017 and 2018. In every one of those 7 years, names comparable to the names of on-air characters– and with similar initials– were noted all under the title of “associate manufacturers.”

Kirk Henry (Kirk Herbstreit), Lee Clark (Lee Corso), Dirk Howard (Desmond Howard), and Tim Richard (Tom Rinaldi) appeared in all 7 years. Steven Ponder (Sam Ponder) and Gene Wilson (Gene Wojciechowski) appeared in 5 from 2014-18. Chris Fulton (Chris Fowler) appeared in 2010, 2011, 2014 and 2015. Shelley Saunders (Shelley Smith) appeared in the 2010 credit list. Smith was likewise offered an Emmy for the program’s win in 2008, though it is uncertain how that statuette was gotten; Shelley Saunders was not noted in the 2008 credit list seen by The Athletic Nevertheless, networks are permitted to customize a credit list after a program is revealed as a winner.

While evaluating the 2010 and 2011 credit lists, The Athletic discovered 3 extra names that might not be confirmed that likewise carefully look like the names of “College GameDay” skill: Erik Andrews (Erin Andrews) in 2011; Wendy Nickson (Wendi Nix) and Jenn Brownsmith (Jenn Brown) in 2010. Nix validated that she was offered an Emmy around 2010 and stated she had no concept it was incorrectly gotten; it simply got here in the mail one day. She was not gotten in touch with about returning it before or after she left ESPN in August 2023. Brown, who left ESPN in 2013, validated she likewise was offered one and didn’t understand it was ill-gotten. She stated: “This is all news to me and type of regrettable due to the fact that you have actually got individuals who think they truly had one. There are guidelines for a factor … it’s regrettable (those were) mistreated and for numerous years, too.” Brown stated she has actually not been gotten in touch with by ESPN about returning it. Andrews, who left ESPN in 2012, decreased to comment through a representative.

When asked why individuals at the network would plan to protect prizes for on-air skill, a single person associated with the ESPN Emmy submission procedure recently stated: “You need to bear in mind that those characters are so crucial, and they have egos.” Smith, for one, pressed back at that and mentioned how some executives lined their workplace racks with statuettes. One executive spoke with throughout ESPN’s probe stated that some business leaders were consumed with the Emmys, utilizing the varieties of wins each year to show their supremacy over rivals: “It’s extremely crucial to individuals who go (to the event) and the old-school tv guys.” Furthermore, numerous at ESPN believed the guideline avoiding on-air characters from getting statuettes for a win by the program was foolish. They might have simply chosen to do something about it, the guidelines be damned.

NATAS enhanced its credit confirmation procedure in 2022, and at some point because year ESPN was asked to validate specific names. The network ultimately confessed they were phony. In its 2022 openness report, NATAS referenced the plan: Throughout credit vetting, Sports Administration determined one network’s usage of made identities in association with several submissions. The matter was described counsel and stays pending.

Phony names appeared in ESPN’s Emmy submission for “College GameDay” as just recently as 2020– a year the program did not win– however were not in the 2022 entry. ( The Athletic does not have access to the program’s 2021 credit list.)

” College GameDay” on-air-personalities might not have actually been the only ones to have actually been offered statuettes they were disqualified to get. In November 2023, Linda Cohn, a “SportsCenter” anchor considering that 1992, published an image on Instagram of 4 Emmy awards and composed: “My Fab 4. The most recent provided today. Still grateful.” In the foreground of the picture is an Emmy for exceptional day-to-day studio program from 2023. Since of the guideline modification, Cohn was qualified to get that award. She is noted under “host” in the credit list which word is inscribed on the statuette’s base. When it comes to the 3 Emmys in the background of the picture, one checks out:

STUDIO REVEALS
ESPN SPORTSCENTER
LINDA COHN

The 2 others checked out:

OUTSTANDING STUDIO PROGRAM– DAILY
” SPORTSCENTER”
ESPN
LINDA COHN

Under NATAS guidelines, Cohn was disqualified to get a statuette as an on-air character for any “SportsCenter” wins in the classification of day-to-day studio program before 2023, and NATAS validated Cohn has actually won just one Emmy. Cohn referred all concerns to an ESPN representative.

According to a current variation of the Emmys rulebook, credit fabrication can lead to a disqualification and the needed return of prizes. According to NATAS, 37 ill-gotten prizes have actually been returned so far. Smith returned the 2008 award however not the one from 2010, which she had talented to a relative. Wojciechowski, who left ESPN last summer season, decreased an interview demand. Rinaldi, who left ESPN for Fox in 2020, was gotten in touch with on Wednesday however stated he did not have time to talk. He then didn’t react to numerous text.

Fitting, Lazarus and Drew Gallagher, a collaborating manufacturer on “College GameDay,” were ruled disqualified from future Emmy involvement. Druley was not ruled disqualified for future Emmys; she won a 2023 Emmy as an executive manufacturer for “Monday Night Football.” However she was changed on an Emmy guiding committee by another ESPN executive.

Gallagher and Druley decreased to comment through an ESPN representative.

The names of Lazarus, Fitting and Gallagher were missing from the credit lists released in the program for the 44th Yearly Sports Emmys event, hung on May 22, 2023 in New york city. A year previously, Lazarus’ name had actually appeared in numerous program credits, as an executive manufacturer 8 times and as a monitoring manufacturer when. Fitting was noted as an executive manufacturer candidate 6 times. Drew Gallagher was noted as a collaborating manufacturer two times. One year later on, they were not noted at all.

” College GameDay’s” credit list for the 2023 awards likewise did not consist of credits for executive manufacturers, senior collaborating manufacturers or collaborating manufacturers. “Amongst the sanctions arising from the examination was a 1 year disqualification from statuette eligibility for the senior management of ‘College GameDay,'” NATAS stated in an e-mail.

Quickly after Smith’s call with Druley last March, a carrier got to her California home, covered the 2008 statuette in a white plastic bag and took it away. However Smith still has the Emmy she won in 2018 for a story for the program “E:60.”

” I enjoyed to win the (2018) one,” Smith stated. “However the other times (the prize) would simply appear and I would not even understand I was expected to get one.”

( Illustration: John Bradford/ The Athletic, pictures: Cooper Neill, Ronald Martinez, Michael Buckner/ Getty Images; headshot pictures: Getty Images)


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